Tableau Blog

Executive ghostwriting | via Accenture Song for Tableau

Ghostwriting executive thought leadership is a great opportunity to collaborate.

Tableau stakeholders came with a six-sentence outline and a clear point of view. I shaped the structure, developed the narrative, and we iterated from there. In each round, we tightened the voice until it sounded unmistakably like them and used their examples. Our goal was brand awareness through genuine perspective.

This post was published under a Tableau byline in the voices of senior Tableau leaders on the topic of generative AI. My role was ghostwriting and narrative development.